I coined the term co-ology to describe the study and practice of all things “co”: collaboration, co-creation, cooperation, coordination — and more.
It’s about how we work together in “co” environments: companies, consortiums, collectives, and even contracts.
Co-ology is the practice and mindset of working with others consciously, constructively, and collectively.
It focuses on how people come together to:
Think
Decide
Create
Act
Whether it’s two people or a whole organisation, co-ology pays attention to the “how” of working together. It’s about the habits, conversations, choices, and the way power, purpose, and progress are shared.
At Peopleology, we help teams and organisations develop co-ology — the skills, mindset, and practices to collaborate effectively and intentionally.


